Northeast WI Technical College

Improve Search Engine Optimization (SEO)

Analytical Data:

• If Google Analytics and Google Search Console show that organic search accounts for only 20% of traffic, and certain keywords have a high impression count but low click-through rate (CTR), it indicates weak SEO performance.

Recommendation:

• Improve on-page SEO by optimizing meta descriptions, title tags, and content for high-intent keywords.
• Implement structured data markup to improve visibility in search results.

Why?

• Enhancing SEO will increase organic traffic, improve ranking on search engines, and attract more prospective students to the website.